PROJECT DESCRIPTION
The Photo Team at Orange Media Network was the only team at OMN that did not have a visual identity. I developed a logo that was simple, easily discernible, and nodded towards photography without being overly predictable.
CLIENT
Photo Team / Orange Media Network
ROLE
Designer
INITIAL SKETCHES > RENDERS
COLOR PALETTE
The Photo Team supports the other mediums at Orange Media Network. This theme is reflected in the color palette, which uses muted colors to create a pairing unique to OMN while giving the photo team an individual, professional appearance.
SOCIAL MEDIA
With the new brand identity, we also launched a new series on our social media platforms in which we interviewed people on the streets of Corvallis. The project, titled "Perspectives in Focus," gave photographers interview and live note-taking practice while simultaneously making more people aware of our team.
