PROJECT DESCRIPTION
Oregon State University’s Program Council and OSU's fashion magazine, DAMchic, collaborated on an event that went from a fashion runway to a murder mystery. I was tasked to make the deliverables to advertise this event across campus. To combine the themes of fashion and a murder case, I gathered props and backlights to create a striking graphic for the event.
CLIENT
Oregon State University Program Council
ROLE
Photographer & Designer
BEHIND THE SCENES
The scene was lit with two UV black lights. I researched before the shoot to determine what materials would interact with the lights effectively. I achieved a visible glow by mixing fake spray blood with a small amount of vegetable oil. With the subjects being cyan, I chose a bright yellow to contrast the objects to create a compelling final design.
CLIENT REQUEST
A few weeks before the event, a poll conducted by OSUPC led to a request for a color palette change. I advocated for the original color scheme, as it more directly evoked a crime scene under black lights, enhancing the event’s theme. However, after discussion, the decision was made to shift to a black-and-white design with maroon accents for text. I adapted the graphics accordingly, ensuring the new direction maintained strong visual impact
and readability.
and readability.
STATISTICS
OSUPC saw a 30% increase in attendance from the previous
year with 200 students present at the event.
year with 200 students present at the event.
